Real-World Learning
INSTITUTES + CENTERS
NEWS + EVENTS
“Culture is the immune system of an organization ... if you can’t respect certain values, then it’s very difficult to create an atmosphere that is actually positive and generates return.”
— Toto Wolff, Team Principal and CEO, Mercedes-AMG Petronas F1 Team
“In today’s world, if CEOs don’t have insatiable curiosity, if you’re not back in school every day, you’re going to fall behind.”
— Indra Nooyi, Former CEO of PepsiCo and Author of My Life in Full
“Every step along the way with disruptive innovation there’s a whack-a-mole period when there’s yet another reason not to believe in something.”
— Cathie Wood '81, Founder and CEO, Ark Invest
“Increasingly on issues like climate or migration or the future of technology and development of artificial intelligence, people in business are taking stock of what their role is in solving bigger societal problems.”
— Ben Rhodes, Former Deputy National Security Advisor, Strategic Communications, Obama Administration
AI-Assisted Emails May Put Trustworthiness at Risk in Workplace Communications
New research from Professor Peter Cardon suggests managers may undermine their trustworthiness when they use medium to high levels of AI assistance in email communication.
A Q&A with Stephanie Tully on Tariffs and the Consumer Mindset
Associate Professor Stephanie Tully explains how perceptions of economic uncertainty are influencing how consumers spend and save.
Marshall Minds Ep. 6: “The Impact of Wildfires on L.A. County’s Housing Market”
Marco Giacoletti, assistant professor of finance and business economics, explains his and his colleagues’ analysis of the Los Angeles wildfire damage and its implications for the county.
Marshall Faculty Publications, Awards, and Honors: February 2025
We are proud to highlight the many accomplishments of Marshall’s exceptional faculty recognized for recently accepted and published research and achievements in their field.
USC Marshall in the Media: January 2025
USC Marshall School of Business faculty are featured in national and regional publications as thought leaders and experts in their fields.
INSIGHT + ANALYSIS
Quoted: Joseph Nunes in Business Insider
Nunes explains how Costco is generating revenue by dividing membership into customer tiers.
Op-Ed: Shon Hiatt in RealClearEnergy
Hiatt writes that natural gas peaker plants should be converted into full-time combined cycle gas turbine plants to compensate for rising energy needs at AI data centers.
Quoted: Nick Vyas in Bastillepost
At USC Marshall’s annual Global Supply Chain Summit, Vyas addressed the need for supply chain resilience and adaptability through uncertain times in global trade.
Quoted: Stephanie Tully in Wall Street Journal
Tully’s research shows that users who know the most about AI are the most reluctant to use the technology.
Interview: Nick Vyas on Spectrum News
Vyas explains that a recent executive order will increase prices for retailers and customers while generating tax revenue for the federal government.
REAL-WORLD PROGRAMS
“I created GEMS because I think a lot of learning obviously happens in class, but a lot of it also happens outside the classroom. The goal is to help propel our students toward meaningful and impactful future careers.”
“I created GEMS because I think a lot of learning obviously happens in class, but a lot of it also happens outside the classroom. The goal is to help propel our students toward meaningful and impactful future careers.”
— Michael Paranal MBT '06, Assistant Professor of Clinical Accounting
Undergraduate Investment Fund
The Undergraduate Student Investment Fund (USIF) is a primary function of the Marshall School of Business capstone Investment Management course, “Advanced Practicum in Portfolio Management.” It is designed to give students rigorous exposure to contemporary investment and portfolio theory and practice.
Global Leadership Program (GLP)
The Global Leadership Program (GLP) is an invitation-only year-long Freshman Leadership Seminar with opportunities for social activities, networking, advising, and a trip to Shanghai or Beijing during spring break.
The GLP is a groundbreaking program open by invitation only to the most academically talented students in each incoming freshmen class. GLP consists of a fall and spring course, BUAD 101 Freshman Leadership Seminar, as well as outside opportunities for social activities, networking, and advising. The experience is capped off with a visit to Shanghai or Beijing during spring break. During the trip, students meet with executives from some of the top companies in Asia and local and national government officials. In their latter years, GLP Alumni have the opportunity to plan events and mentor younger students while continuing to travel abroad to learn about the global impact of business.
Robert J. Coury Applied Leadership Program
The Robert J. Coury Applied Leadership Program is a program designed to encourage confidence, character, and courage in first-year undergraduate students within the Marshall School of Business. First-year students participate in two highly interactive seminars and skill-building cohort meetings throughout the spring semester in an effort to identify and develop their strengths and values as leaders. The program culminates in a leadership capstone experience led by students from the Marshall Masters of Business for Veterans program. Program sessions are facilitated by experienced Marshall faculty, staff, and Student Mentors.
Accounting for Good
Our society has come to exhibit and expect expanded responsibilities from all types of organizations, ranging from hiring and compensation disparities to homelessness and global warming. This is the reason sustainability reporting has become important. Two of our most distinguished professors, Patty DeChow and Richard Sloan, are not only creating new accounting courses on the impact of companies on the environment and society. But their research and advocacy will also help define both how companies will audit performance in the future and how the SEC will regulate them in the brave new world of ESG. But their research and advocacy will also help define both how companies will audit performance in the future and how the SEC will regulate them in the brave new world of ESG.
Case Competitions
The USC Marshall School of Business produces graduates who are well prepared to make significant contributions to the workforce. Participation in case competitions is both an honor and a supreme challenge where participants prepare to meet the challenges of a rapidly changing business environment.
Career Advantage Mentor Program (CAP)
The Career Advantage Program (CAP) is offered through the Marshall Undergraduate Career Services Office and provides Marshall undergraduate sophomore, junior and senior-level majors the opportunity to be paired with Marshall alumni and friends of the university. The CAP mentor will assist their mentees in developing the professional, interpersonal and networking skills critical to their career success for the entire 2022-2023 academic year.
Peer Career Advising Program
The Peer Career Advising program prepares students for recruitment across multiple functions such as investment banking, consulting, marketing, corporate finance and operations. PCAs provide valuable mentorship to freshmen, sophomores, and juniors by holding advising sessions, hosting workshops, and planning/executing other programs.
JOINT DEGREES
Joint Degrees
USC Marshall has taken the lead in creating innovative new joint-degree programs that leverage the IP of University of Southern California schools like the top-ranked Viterbi School of Engineering and the renowned School of Cinematic Arts. More partnerships are on the horizon, as Marshall continues to offer undergraduates an educational experience designed to meet student interest and marketplace demand.
BS Business of Cinematic Arts (BCA)
Students in the John H. Mitchell Business of Cinematic Arts Program (BCA) earn a joint degree recognized by the Marshall School of Business and the School of Cinematic Arts. Program-specific courses, internships, and networking give BCA students the competitive edge as business leaders in the entertainment industry.
BS Artificial Intelligence for Business (BUAI)
In partnership with the USC Viterbi School of Engineering, the AI for Business joint-degree program brings together students who are interested in leveraging the best of machine learning and artificial intelligence for business applications.
