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Business of Sports

Business of Sports

“The world of sports is a prism, shine a light through it, and you’ll see all aspects of contemporary life. Together with USC Annenberg, we are launching a first-of-its-kind, multidisciplinary hub aimed at building the nation’s leading academic sports program at the intersection of business, entertainment, media, science and technology.”

— Dean Geoff Garrett

Courses

Business of Sports

Power, Players, and Platforms in Global Sports

USC Marshall and Annenberg's joint course taught by Cheryl Miller and David Belasco, provides students an inside glimpse into the business of sports through exclusive discussions.

“Whether you’re interested in finance, real estate, marketing strategy, or organizational behavior, there’s a real world example from sports to discuss.”

— Courtney Brunious, Assistant Professor of Clinical Management and Organization

FACULTY