Skip to main content

Lloyd Greif Center for Entrepreneurial Studies

  • Lloyd Greif Center for Entrepreneurial Studies

    Lloyd Greif Center for Entrepreneurial Studies

    The Lloyd Greif Center for Entrepreneurial Studies is the oldest entrepreneurship program in the United States and the largest entrepreneurship hub on USC’s campus. From ideation to launch, growth, and scaling, the Greif Center supports founders through dynamic programs, competitions, funding, coaching, and a thriving investor network that includes industry partners, executives, and thought partners in Los Angeles and around the globe. Alumni have launched hundreds of successful companies including Salesforce, Box, FedEx Office (formerly Kinko’s), Bird, Hype & Vice, and more.

    In addition to the many programs it runs outside of the classroom, the Greif Center builds powerful, resonant experiences through its WORLD-CLASS COURSES AND DEGREES, bringing the real world into the classroom in innovative and life-changing ways. Through teaching and role-modeling ethical innovation, the Greif Center prepares our students with the knowledge, skills, and entrepreneurial mindset to support their effectiveness as forward-thinking innovators and leaders in an ever-changing global economy.

    Located at Marshall, the Greif Center is a place that welcomes anyone with an entrepreneurial interest – from the student who has already founded a venture to the student interested in learning more. No prior entrepreneurship experience is required.


Every year, the Greif Center supports hundreds of student and alumni ventures to grow and scale at every stage of development, from ideation to launch and beyond. Student entrepreneurs and alumni are fully supported by Greif’s pipeline programs which include prizes, grants, venture capital investment opportunities, mentoring networks, post-grad resources and support services to launch their next bold idea.


The Greif Center provides vital funding and mentorship to support student-led programming and activities across USC campus.


Recognized as leaders in their field, Greif faculty regularly publish entrepreneurship-related research in journals across disciplines and present at all major conferences. To date, Greif’s cases have been used in 48 states, 68 countries, and more than 265 institutions worldwide.

Available At:

“Entrepreneurs are alchemists. They add value to existence, turning iron into gold – through strength of will, intelligence, and a determination to succeed.”

Lloyd Greif, President & CEO, Grief & Co.


  • Newsletter

    Keep on top of entrepreneurship events and opportunities at the Greif Center, across USC's campuses, and around town. Subscribe today to receive our bimonthly newsletter.


  • Contact

    Greif Center for Entrepreneurial Studies
    USC Marshall School of Business
    610 Child's Way
    JFF 5th Floor, MC 3365
    Los Angeles, CA 90089-3365

    If you can't find the information you need on these pages, don't hesitate to get in touch by calling us at 213.740.0641 or sending an EMAIL.

Request For Information

Please provide the following information to be subscribed to the USC Greif Center Newsletter.