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Tech Fluency

Marshall has made extraordinary investments to be at the forefront of educating future business leaders to take full advantage of the unprecedented opportunities made possible by technological change, while also responding to the far-reaching societal change innovation often generates.

From blockchain and digital finance to self-driving vehicles and personalized medicine, Marshall has created cutting edge courses to equip both undergraduate and graduate students with the advanced technical skills needed to harness the power of this innovation to improve the quality of life of people all around the globe.

Technical Fluency

Taking Advantage of Unprecedented Opportunities Without Losing Sight of Societal Responsibilities

"Marshall is still really hungry. We're still pushing to be on the forefront," Vishal Gupta, Associate Professor of Data Sciences & Operations

ETHICS OF TECHNOLOGY

21st Century Leadership

"Leaders are facing enormous expectations, not only to demonstrate competence in their understanding of how technology works and how to use it, but also to use it in ethical and responsible ways that benefit their companies, that benefit their workers, their customers, and society at large."

— Nathanael Fast, Director of the Neely Center for Ethical Leadership and Decision Making

Data Scientist is Changing the Dynamics of Sports Performance Analytics

In Professor Lorena Martin’s classes, students learn how to code, analyze, and communicate data for athletic performance, injury prevention, and career longevity.

MORE Data Scientist is Changing the Dynamics of Sports Performance Analytics
Marshall Alums’ SoFiiT App Promotes Health and Wellbeing on Campus

The social fitness app has already found success with students and was recently selected for the prestigious Techstars Columbus accelerator program.

MORE Marshall Alums’ SoFiiT App Promotes Health and Wellbeing on Campus
Marshall Students’ App is Changing the Way Athletes Recover from Injuries

Identifying a gap in the digital fitness app space, Greif Center alumni are giving physical therapy patients power over their own healing with their new app: Kenko.

MORE Marshall Students’ App is Changing the Way Athletes Recover from Injuries
Neely Center Unveils Purpose-Driven XR Library

A new database prototype catalogs XR programs with positive use cases in healthcare, accessibility, and learning.

MORE Neely Center Unveils Purpose-Driven XR Library
Neely Center Promotes Civic Engagement as Key Partner in America in One Room: The Youth Vote

Director Nathanael Fast contributes to the development of future ethical leaders at historic gathering of first-time voters in D.C.

MORE Neely Center Promotes Civic Engagement as Key Partner in America in One Room: The Youth Vote

USC FRONTIERS OF COMPUTING

USC Frontiers of Computing

"The business opportunities and societal impact of the ever-more-rapid computing revolution are immense, and USC is at the forefront of both”

- Geoff Garrett, Dean

MORE ON FRONTIERS OF COMPUTING

INSTITUTES + CENTERS

Marshall’s Institutes and Centers are dedicated to the cutting edge analytical, technical, and entrepreneurial thought leadership needed to constantly reimagine business.

Van Eck Digital Assets Initiative: Real World Learning

Our students are on the cutting edge of the digital assets space. VEDA provides the opportunity to share ideas, confer with expert faculty, and look to the future of the emerging market.
Van Eck Digital Assets Initiative: Teaching and Innovation

VEDA's innovative courses push USC to the forefront of emerging technologies, preparing students for the next wave of digital assets.
Van Eck Digital Assets Initiative: Blockchain Culture

USC Marshall's blockchain culture is unmatched. Between student founders and innovative faculty, Trojans are encouraged to forge their own paths within emerging technologies.

The VanEck Digital Assets Initiative is a gateway to the future of blockchain, digital assets, cryptocurrencies, NFTs, and the metaverse at USC Marshall School of Business. As a vibrant hub, the VanEck Initiative focuses on education, cutting-edge research, industry partnerships, and dynamic events where academia meets industry.

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The continued and rapid growth of E-commerce has generated questions about the consequences for society, business, and the global economy. The USC Marshall Initiative on Digital Competition, which started in January 2021, aims to discover insights on these questions through a collaboration of industry practitioners and academics from business disciplines as well as non-business disciplines (e.g., computer science, economics, law, communications); and disseminate these insights to a broad set of audiences that includes academics, business leaders, and the public.

MORE Initiative on Digital Competition
The USC Marshall Randall R. Kendrick Global Supply Chain Institute (Kendrick GSCI) exists to help predict, mitigate, and alleviate supply chain disruptions and risks. We are capitalizing upon our global network, industry experience, and renowned faculty, through Network, Education, and Advanced Research (NEAR).

MORE Randall R. Kendrick Global Supply Chain Institute
The Peter Arkley Institute for Risk Management educates the next generation of risk management leaders for an increasingly complex and interconnected business environment. A curriculum focused on stimulating critical thinking and sharpening analytical skills equips students to meet the risk challenges of tomorrow.
Born out of a collaboration with the Southern California risk management industry, the Institute emphasizes professional development through internships, mentorships, and networking events.

MORE Peter Arkley Institute for Risk Management
iORB’s core mission is to nurture and grow outlier research, defined as rigorous and relevant academic work that positively impacts the business community and society in general. We envision iORB as the home of renowned thought leaders across business disciplines and from around the world, conducting highly impactful research.

MORE Institute for Outlier Research in Business (iORB)

ALL INSTITUTES + CENTERS

“COVID, supply chain challenges, and geopolitical uncertainty have driven risk management to the forefront of decision making at the highest levels of organizations."

— Kristen Jaconi, Executive Director, Arkley Institute for Risk Management

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"As we develop the next generation of AI, we need to get better at objectively evaluating the benefits and harms of technology in our lives."

— Nathanael Fast, Director, Neely Center for Ethical Leadership and Decision Making

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“Blockchain is a transformational technology that will have seismic implications on the global economy. The VanEck Digital Assets Initiative will provide our students with the education, skill sets, and support network to lead this paradigm shift.”

— James Healy, Adjunct Professor of Blockchain and FinTech, VanEck Digital Assets Initiative

3 / 4
"Awareness of and interest in the global supply chain has grown tremendously in the past 10 years, and the Kendrick Institute has been at the forefront.”

— Nick Vyas, Executive Director, Kendrick Global Supply Chain Institute

4 / 4

NEWS + EVENTS

Data Scientist is Changing the Dynamics of Sports Performance Analytics

In Professor Lorena Martin’s classes, students learn how to code, analyze, and communicate data for athletic performance, injury prevention, and career longevity.

MORE Data Scientist is Changing the Dynamics of Sports Performance Analytics
Neely Center Unveils Purpose-Driven XR Library

A new database prototype catalogs XR programs with positive use cases in healthcare, accessibility, and learning.

MORE Neely Center Unveils Purpose-Driven XR Library
Neely Center Efforts Turn Design Codes into Policy

The Center’s upstream design solutions are propelling Minnesota legislation to improve social media platforms.

MORE Neely Center Efforts Turn Design Codes into Policy
VEDA Hosts Annual Blockchain Conference

Industry leaders discussed blockchain, AI advancements, and the next stage of the crypto revolution.

MORE VEDA Hosts Annual Blockchain Conference
UpDonor Named Among Most Disruptive Student Startups

UpDonor is helping to change the game in the nonprofit sector by offering affordable and accessible software.

MORE UpDonor Named Among Most Disruptive Student Startups

ALL NEWS + EVENTS

INSIGHT + ANALYSIS

Quoted: Nick Vyas in Logistics Management

VYAS, Founding Director Randall R. Kendrick Global Supply Chain Institute, tells Logisitics Management that going digital and utilizing AI is essential for organizations to thrive.

GO TO ARTICLE Quoted: Nick Vyas in Logistics Management
Research: Florenta Teodoridis in Brookings

TEODORIDIS, Jorge Paulo and Susanna Lemann Chair in Entrepreneurship, publishes research in Brookings about the challenges of balancing market innovation incentives and regulation in AI.

GO TO ARTICLE Research: Florenta Teodoridis in Brookings
Quoted: Milan Miric in San Francisco Chronicle

MIRIC, associate professor of data sciences and operations, posits to the Chronicle that the Fed cut and lower rates in lending could boost smaller tech businesses. (Paywall)

GO TO ARTICLE Quoted: Milan Miric in San Francisco Chronicle
Quoted: Daniel Sokol in BusinessKorea

SOKOL, co-director Initiative on Digital Competition, speaks at a local conference that South Korea's digital platform regulation plans could have negative effects on small businesses.

GO TO ARTICLE Quoted: Daniel Sokol in BusinessKorea
Quoted: Kimon Drakopoulos in the Wall Street Journal

DRAKOPOULOS, associate professor of data sciences and operations, tells the WSJ that majors like BUAI are vital to prepare students for a future workforce that will rely on AI.

GO TO ARTICLE Quoted: Kimon Drakopoulos in the Wall Street Journal