Artificial Intelligence Can Help New CEOs Drive Innovation
New research shows AI can be a strategic catalyst for innovation and creativity, especially during leadership transition.
Tech Fluency
Why Marshall: Tech Fluency
Marshall has made extraordinary investments to be at the forefront of educating future business leaders to take full advantage of the unprecedented opportunities made possible by technological change, while also responding to the far-reaching societal change innovation often generates.
From blockchain and digital finance to self-driving vehicles and personalized medicine, Marshall has created cutting edge courses to equip both undergraduate and graduate students with the advanced technical skills needed to harness the power of this innovation to improve the quality of life of people all around the globe.
Taking Advantage of Unprecedented Opportunities Without Losing Sight of Societal Responsibilities
"Marshall is still really hungry. We're still pushing to be on the forefront," Vishal Gupta, Associate Professor of Data Sciences & Operations
ETHICS OF TECHNOLOGY
"Leaders are facing enormous expectations, not only to demonstrate competence in their understanding of how technology works and how to use it, but also to use it in ethical and responsible ways that benefit their companies, that benefit their workers, their customers, and society at large."
— Nathanael Fast, Director of the Neely Center for Ethical Leadership and Decision Making
Artificial Intelligence Can Help New CEOs Drive Innovation
New research shows AI can be a strategic catalyst for innovation and creativity, especially during leadership transition.
USC’s Inaugural AI Summit Explores the Impact of AI at the Intersection of Business, Research, Creativity, and Ethical leadership
Through thought-provoking conversations with tech leaders and innovative research presentations, the summit explored AI’s impact on wide-ranging fields and announced USC’s plans to bring ChatGPT Edu to the community.
Dean’s Dialogue: SpaceX CFO Bret Johnsen on Space Innovation and the Trojan Network
Bret Johnsen, a Leventhal alumnus, spoke with Marshall Dean Geoffrey Garrett about SpaceX’s cutting-edge projects, U.S. manufacturing, and the value of a USC education.
MBV Education Helps Veteran Transition From Military into Defense Career at Anduril
With the backing of his degree and the support of the Trojan Network, Randall Parkes MBV ’21 seized an opportunity in cutting-edge defense technology.
Knight Foundation and USC Marshall Commit $4 Million to Advance Purpose-Driven AI Research
The research initiative aims to create ethical, human-forward outcomes for cutting-edge technology like AI.
AI Bottlenecks: A Q&A with Georgios Petropoulos on Obstacles to an Economic Boom
Assistant Professor Georgios Petropoulos discusses his research on artificial intelligence bottlenecks and the factors preventing the technology from catalyzing an economic surge.
USC FRONTIERS OF COMPUTING
USC Frontiers of Computing
"The business opportunities and societal impact of the ever-more-rapid computing revolution are immense, and USC is at the forefront of both”
- Geoff Garrett, Dean
INSTITUTES + CENTERS
Marshall’s Institutes and Centers are dedicated to the cutting edge analytical, technical, and entrepreneurial thought leadership needed to constantly reimagine business.
Van Eck Digital Assets Initiative: Real World Learning
Our students are on the cutting edge of the digital assets space. VEDA provides the opportunity to share ideas, confer with expert faculty, and look to the future of the emerging market.
Van Eck Digital Assets Initiative: Teaching and Innovation
VEDA's innovative courses push USC to the forefront of emerging technologies, preparing students for the next wave of digital assets.
Van Eck Digital Assets Initiative: Blockchain Culture
USC Marshall's blockchain culture is unmatched. Between student founders and innovative faculty, Trojans are encouraged to forge their own paths within emerging technologies.
The VanEck Digital Assets Initiative is a gateway to the future of blockchain, digital assets, cryptocurrencies, NFTs, and the metaverse at USC Marshall School of Business. As a vibrant hub, the VanEck Initiative focuses on education, cutting-edge research, industry partnerships, and dynamic events where academia meets industry.
The continued and rapid growth of E-commerce has generated questions about the consequences for society, business, and the global economy. The USC Marshall Initiative on Digital Competition, which started in January 2021, aims to discover insights on these questions through a collaboration of industry practitioners and academics from business disciplines as well as non-business disciplines (e.g., computer science, economics, law, communications); and disseminate these insights to a broad set of audiences that includes academics, business leaders, and the public.
The USC Marshall Randall R. Kendrick Global Supply Chain Institute (Kendrick GSCI) exists to help predict, mitigate, and alleviate supply chain disruptions and risks. We are capitalizing upon our global network, industry experience, and renowned faculty, through Network, Education, and Advanced Research (NEAR).
The Peter Arkley Institute for Risk Management educates the next generation of risk management leaders for an increasingly complex and interconnected business environment. A curriculum focused on stimulating critical thinking and sharpening analytical skills equips students to meet the risk challenges of tomorrow.
Born out of a collaboration with the Southern California risk management industry, the Institute emphasizes professional development through internships, mentorships, and networking events.
iORB’s core mission is to nurture and grow outlier research, defined as rigorous and relevant academic work that positively impacts the business community and society in general. We envision iORB as the home of renowned thought leaders across business disciplines and from around the world, conducting highly impactful research.
“COVID, supply chain challenges, and geopolitical uncertainty have driven risk management to the forefront of decision making at the highest levels of organizations."
— Kristen Jaconi, Executive Director, Arkley Institute for Risk Management
"As we develop the next generation of AI, we need to get better at objectively evaluating the benefits and harms of technology in our lives."
— Nathanael Fast, Director, Neely Center for Ethical Leadership and Decision Making
“Blockchain is a transformational technology that will have seismic implications on the global economy. The VanEck Digital Assets Initiative will provide our students with the education, skill sets, and support network to lead this paradigm shift.”
— James Healy, Adjunct Professor of Blockchain and FinTech, VanEck Digital Assets Initiative
"Awareness of and interest in the global supply chain has grown tremendously in the past 10 years, and the Kendrick Institute has been at the forefront.”
— Nick Vyas, Executive Director, Kendrick Global Supply Chain Institute
NEWS + EVENTS
Marshall Faculty Publications, Awards, and Honors: September 2025
We are proud to highlight the many accomplishments of Marshall’s exceptional faculty recognized for recently accepted and published research and achievements in their field.
Faculty Perspectives: New Rules for Effective and Responsible AI Use in Academic Research
Research from Assistant Professor Nofar Duani and her co-authors explore effective, ethical uses of generative AI in surveys and experiments.
USC Marshall AI for Business Students To Deliver Strategic Insights for Thunder, Salesforce Executives
AI for Business undergraduate students are developing research findings on the latest AI trends for top executives at Thunder and Salesforce.
The USC Marshall MBA Student Experience
MBA students sharpen business fundamentals, technological fluency, and leadership skills while expanding their professional network to transform their careers.
VanEck Southern California Blockchain Conference Explores Shifting Crypto Landscape
Jan van Eck, Faryar Shirzad, and Dean Geoffrey Garrett were among the many industry experts and insiders to weigh in on new dynamics of blockchain amid policy changes.
INSIGHT + ANALYSIS
Op-Ed: Sharna Wiblen in HR Executive
Wiblen writes that although HR has access to more technology, the accumulation may undermine talent strategy.
Quoted: Nikhil Bhatia in Business Insider
Bhatia expresses doubts that Worldcoin, being used to motivate users to sign up for Orb, is a legitimate competitor with the dollar or Bitcoin.
Podcast: Florenta Teodoridis on Pi²
Teodoridis explains how AI can free professionals from tedious tasks and unleash their creativity through new directions of innovation.
Quoted: Paul Frommer in IGN
Frommer, who created the Na’vi language in the Avatar movies, explains the fundamentals behind creating a fictional language like the one used in the first season of Alien: Earth.
Quoted: Florenta Teodoridis in the Baltimore Sun
Teodoridis explains how state investment in quantum technology carries both high risks and high rewards.