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The USC Marshall School of Business is launching a new joint undergraduate degree, Artificial Intelligence for Business, in partnership with the USC Viterbi School of Engineering. The innovative degree brings together the expertise of two of the top business and engineering schools in the country to provide a unique learning experience for students matriculating in Fall 2023.
PROGRAM BENEFITS
JOINT-DEGREE
The joint AI for Business degree is a four-year, 128-unit program in which students take courses at both Marshall and Viterbi, and their diplomas will reflect the names of both schools upon graduation. Students will take both core business courses at Marshall and AI-focused classes at Viterbi with additional new integrative courses.
VITERBI ENGINEERING COURSEWORK
Viterbi coursework will cover machine learning, human interactions, robotics, and programming. As part of the degree requirements students will also study ethics.
MARSHALL BUSINESS COURSEWORK
All students will complete the Business core fundamentals covering accounting, economics, finance, marketing, leadership and organizational behavior, operations management, strategy, and communications.
INTEGRATIVE CLASSES
AI for Business integrative classes will provide a larger context for making business decisions in the AI age. These four courses, created within Marshall specifically for the joint degree, include a semester-long program for first-year students, as well as classes in digital transformation, AI and smart contracts, technology strategy, and a program that will offer students real-life experiences in the AI sector.
PROGRAM HIGHLIGHTS
“The new AI for Business degree is designed to mold leaders who [will be] impact-driven professionals… exposed to a unique blend of business, technical, ethics and leadership courses and who will be able to pose the right questions as well as generate the right answers. We will be one of only a handful of universities around the globe where students have the opportunity to develop their technical, business and leadership skills to pursue careers in one of the fastest-growing parts of the tech sector.”
— Kimon Drakopoulos, BUAI Academic Director, Robert R. Dockson Assistant Professor in Business Administration, and Assistant Professor of Data Sciences and Operations
“This is a pioneering and forward-looking interdisciplinary program, to our knowledge, it is the first in the world of its kind at this important intersection of AI and Business. With this program, we will empower business and organizational leaders to understand the possibilities, as well as the limitations, of AI technologies and to help them better understand the people they serve, predict trends, and improve decision-making processes.”
— Yolanda Gil, BUAI Academic Co-Director, USC Viterbi Director of New Initiatives in AI and Data Science, and Research Professor in Computer Science
“We know there is a tremendous need in the marketplace and throughout society for students who are trained in business, but also understand how AI works, what machine learning means, and are willing to take on the ethical implications of these technologies.”
— Ramandeep Randhawa, Vice Dean for Undergraduate Programs and Professor of Data Sciences and Operations
ACADEMIC OVERVIEW
During Freshman and Sophomore years, students will build their fundamental skills on both Computer Science and Business by taking a handpicked set of classes on Programming, Economics, Accounting and Finance as well as introductory courses on Data Science and Machine Learning.During junior and senior years, students will bring together their knowledge with integrative and project based courses and also dive deeper into more specialized AI courses such as Human-Computer Interaction, Robotics, and Ethics.
- Students will have expertise in leveraging AI within organizations with a goal of enhancing societal value, understanding the ethical issues and risks in AI technologies.
- Students will be able to conceptualize new products and services that leverage AI, with a sophisticated understanding of the state-of-the-art capabilities and practical limitations of what AI technologies can realistically achieve in a business context.
- Students will be capable of forming effective teams with the expertise required to implement and scale AI technology solutions and formulating realistic timelines for AI products.
- Students will have expertise in analytics-driven decision making and strategy, able to discern the value of data assets in an organization and the effort required to realize the full potential of analytics in a business context.
Students will understand and situate advanced AI technologies, make realistic assumptions about potential and risks for business ventures, and envision new markets through AI innovation.
APPLYING TO BUAI
Dates + Deadlines
See all application dates and deadlines HERE. Including information for First-years, Transfers, and FAQs.
INFO SESSIONS
First-Year: Virtual Information Sessions designed for high school juniors / seniors / families for a comprehensive overview of Marshall are on Wednesdays at 11:00A and 3:00P PT. REGISTER HERE
Transfer: Designed to give an in-depth look at the transfer process and academic life at USC. Specifically, the admission process, transfer credit policy, academics and financial aid. REGISTER HERE
INFORMATION FOR ADMITTED STUDENTS
Register for an online session through the USC PORTAL. If you have any questions about attending an event, you can always reach out to the Undergraduate Admission office directly: EMAIL
CAMPUS TOURS
Learn about USC On-Campus Tours HERE. Student-Led, Self-Guided, and Virtual Tours are all available.
Stay Connected
Kimon DrakopoulosArtificial Intelligence for Business Program Academic Director, Robert R. Dockson Assistant Professor in Business Administration, and Assistant Professor of Data Sciences and Operations. EMAIL
Yolanda GilArtificial Intelligence for Business Program Academic Co-Director, USC Viterbi's Director of New Initiatives in AI and Data Science, and Research Professor in Computer Science. EMAIL
Undergraduate Admissions: (213) 740-8885 | EMAILUndergraduate Advising and Student Affairs: (213) 740-0690 | EMAILUndergraduate Career Services: (213) 740-5705 | EMAIL