Dean Geoffrey Garrett
Diversity, Equity and Inclusion
Teaching + Innovation
Experiential Learning Center
Open Expression Statement
BS Business Administration (BUAD)
BS Accounting (ACCT)
World Bachelor in Business (WBB)
BS Business of Cinematic Arts (BCA)
BS Artificial Intelligence for Business (BUAI)
Full-Time MBA (FTMBA)
Executive MBA (EMBA)
Part-Time MBA (MBA.PM)
International MBA (IBEAR)
Online MBA (OMBA)
MS Business Administration (MSBUSAD)
MS Business Analytics (MSBA)
MS Entrepreneurship + Innovation (MSEI)
MS Finance (MSF)
MS Global Supply Chain Management (MSGSCM)
MS Marketing (MSMKT)
MS Social Entrepreneurship (MSSE)
Master of Business for Veterans (MBV)
Master of Management Studies (MMS)
Master of Accounting (MAcc)
Master of Business Taxation (MBT)
Master of Business Taxation for Working Professionals (MBT.WP)
Data Sciences + Operations
Management + Organization
GC in Business Analytics
GC in Financial Analysis + Valuation
GC in Management Studies
GC in Marketing
GC in Optimization + Supply Chain Management
GC in Strategy + Management Consulting
GC in Sustainability + Business
GC in Technology Commercialization
GC in Library and Information Management – Online
Business Communication (BUCO)
Data Sciences and Operations (DSO)
Finance + Business Economics (FBE)
Leventhal School of Accounting (ACCT)
Lloyd Greif Center for Entrepreneurial Studies (BAEP)
Management and Organization (MOR)
Institutes + Centers
Randall R. Kendrick Global Supply Chain Institute
Peter Arkley Institute for Risk Management
VanEck Digital Assets Initiative
Institute for Outlier Research in Business
Lloyd Greif Center for Entrepreneurial Studies
Brittingham Social Enterprise Lab
Neely Center for Ethical Leadership and Decision Making
Center for Effective Organizations
Center for Global Innovation
Center for Investment Studies
Initiative on Digital Competition
Giving + Support
Alumni Engagement + Resources
Dean's Dialogue: Kevin Aluwi
The Rise of the Super App: In the latest Dean’s Dialogue, Geoff Garrett speaks with Kevin Aluwi ’09, co-founder of Gojek, Indonesia’s biggest technology platform.
If you’re anywhere in Indonesia, and need a ride across town, or want a package delivered, or simply want lunch from your favorite spot, you’ll open the Gojek app on your phone and wait a few minutes for the motorcyclist with the green helmet and vest to show up.
It sounds simple enough. But Gojek, the largest ride-sharing and deliver service in Indonesia, is also a growing multi-service tech platform in the region, with a user base of more than 170 million, spanning Indonesia to Singapore, Thailand and the Philippines. Launched in 2010, it today has a $10 billion valuation. On the ground, its legions of green-helmeted motorcyclists are ubiquitous.
Marshall Dean Geoff Garrett spoke with Gojek co-founder Kevin Aluwi ’09, in a wide-ranging discussion about entrepreneurship, culture, technology and giving back to a community.
Garrett asked Aluwi to define his so-called “super-app,” that is, a mobile app with a number of separate business functionalities. There’s nothing like it in the West, he noted.
“Think of Uber and UberEats, with PayPal attached, and Square, with Postmates as well,” said Aluwi. “These services are segmented in the U.S., for both marketing and cultural reasons.” With most Indonesians being “mobile first,” they are at home with using one app for many different functions, he said.
With investors like Google and Facebook, China’s giant Tencent and prominent venture capital firms including Sequoia Capital and KKR, Gojek is growing quickly, constrained only by the challenge of building out a technical infrastructure.
“The availability of technical talent is still very nascent,” said Aluwi. “But I strongly feel that this can potentially be the start of a golden age of technology in Indonesia.”
VanEck Digital Assets Initiative Names Co-Directors
Professors Anthony Borquez and James Healy bring deep professional experience and wide networks to the role.
Interview: Shon Hiatt on CBS News
HIATT, associate professor of business administration, addresses the SoCal Gas' promise of lowered gas bills in the coming months.
Inaugural Black Career Fair
Members of USC’s Black Student Assembly tapped into the Trojan Network to bring recruiters to campus.
Quoted: Shon Hiatt on Food Dive
HIATT, associate professor of business administration, cautions that companies relying on carbon offset credits may be setting themselves up for threats to reputation and brand integrity.
Quoted: Larry Harris on CNBC
HARRIS, Professor of Finance and Business Economics, offers advice on preparing for and managing personal finances amidst 2023's continuing inflation concerns and a "rolling recession".