Curriculum

With an emphasis on best practices in management and leadership to solve the world's most pressing social challenges, the skills-based curriculum for the MSSE requires 30 units, consisting of nine required courses and two elective courses. You will learn from Marshall School of Business faculty— award-winning teachers, scholars, and practitioners – on the University of Southern California University Park Campus. In each required course, faculty members will teach their area of expertise through a social impact lens.

In readings, cases, guest lectures, exercises, and assignments, you will study contemporary causes and attributes of local and global social, environmental, and health challenges. Your degree will culminate with BAEP 566 and BAEP 567. BAEP 566 focuses on developing the analytical, conceptual, and practical skills required to test the feasibility of a new social business concept. The primary activity of the class is the creation of a social impact feasibility plan focusing on an idea/concept – a project that involves identifying, evaluating, and determining whether or not to exploit a social entrepreneurial opportunity.

In BAEP 567, you will have the opportunity to refine your social value proposition; analyze your industry and market; conduct first-hand research on customers and competitors; create a social value proposition; evaluate distribution channels, pricing strategies, and various types of business models; and estimate the resource requirements for the venture. Finally, you will practice pitching your social business plan to other social entrepreneurs and investors.

You can complete the Master of Science in Social Entrepreneurship in one year. If you are working full-time, you may choose to stretch out the curriculum to two years. Courses for the MSSE are offered in the evenings and on the weekends.

Required Courses

COURSE CODE COURSE TITLE UNITS
GSBA 528 Marketing Management 3
GSBA 529 Strategic Formulation for Competitive Advantage 3
BAEP 564 Investing in Impact Ventures 3
BAEP 566 Cases in Feasibility Analysis 3
BAEP 567 Social Entrepreneurship: Design, Develop, and Deliver 3
BAEP 571 Social Innovation Design 3
BAEP 591 Social Entrepreneurship 3

Elective courses

Complete at least 9 units of 500-level, ACCT, BAEP, BUCO, DSO, FBE, GSBA, MKT, or MOR.

Revised Sample Program for 2020 Start*

SAMPLE COURSE PLAN TO GRADUATE IN 1 ACADEMIC YEAR
FALL (12 UNITS) SPRING (12 UNITS) Summer (6 UNITS)
BAEP 571 (3 units) BAEP 566 (3 units) BAEP 567 (3 units)
BAEP 591 (3 units) GSBA 529 (3 units) ELECTIVE (3 units)
GSBA 528 (3 units) BAEP 564 (3 units)  
ELECTIVE (3 units) ELECTIVE (3 units)  
SAMPLE COURSE PLAN TO GRADUATE IN 2 ACADEMIC YEARS
FALL (6 UNITS) SPRING (6 UNITS) Summer (6 UNITS)
BAEP 571 (3 units) BAEP 566 (3 units) BAEP 567 (3 units)
BAEP 591 (3 units) GSBA 529 (3 units) ELECTIVE (3 units)
FALL (6 UNITS) SPRING (6 UNITS)
GSBA 528 (3 units) BAEP 564 (3 units)
ELECTIVE (3 units) ELECTIVE (3 units)

*Due to uncertainties caused by the COVID-19 pandemic, we have opted to push back our scheduled start date to the fall semester of 2020. The start date will return to the summer semester for the 2021 class.

Course Descriptions:

GSBA 528: Marketing Management Marketing is treated as a managerial decision-making process. Emphasis is given to understanding the concepts, tools, and techniques that comprise a comprehensive marketing strategy.

GSBA 529: Strategic Formulation for Competitive Advantage Analysis of environments & competition, the bases of competitive strategy, strategy models, & the achievement of sustainable competitive advantage.

BAEP 564: Investing in Impact Ventures Focuses on how social entrepreneurs raise impact investment capital from venture inception to exit, how impact investors analyze companies for investment, and how we measure the tradeoff between financial returns and impact.

BAEP 566: Cases in Feasibility Analysis Study of analytical techniques used to evaluate business concepts and new business development.

BAEP 567: Social Entrepreneurship: Design, Develop, and Deliver Develop the analytical, conceptual, and practical skills required to design, develop, and deliver a new social business concept and opportunity.

BAEP 571: Social Innovation Design Use innovative approaches to problem solving to design radically affordable solutions to challenges faced by under-resourced communities. Engage ideas in early-stage market and rapid prototyping.

BAEP 591: Social Entrepreneurship Lead and manage with entrepreneurial methodology for charities, non-government organizations, social oriented enterprises and not for profit organizations.