Doctoral Consortium – Wednesday, June 7, 2017
Main Conference – Thursday, June 8 – Saturday, June 10, 2017
Hosted by Gerard J. Tellis, Professor of Marketing, and the USC Marshall Marketing Department
About the Conference
The Marketing Science Conference is an annual event held under the auspices of ISMS (the INFORMS Society for Marketing Science). ISMS is a society of scholars devoted to researching market phenomena at the interface of firms and consumers, and disseminating that knowledge to students, managers, public officials and society at large.
For more information about the conference, please visit the website: https://marketingscience2017.usc.edu.