Demo Day Showcases Over 50 Startups
Founders exhibited cutting-edge companies at TroyLabs’ annual marquee event.
- 213-740-9761
- ebgrossm@marshall.usc.edu
Press Inquiries: COMMUNICATIONS@MARSHALL.USC.EDU
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Elissa Grossman
- Director of Lloyd Greif Center for Entrepreneurial Studies
- Orfalea Director's Chair in Entrepreneurship
- Professor of Clinical Entrepreneurship
Elissa's research concerns social networks in new venturing – encompassing network development for startup resource acquisition and crowdfunding. Her work has been published in journals including Journal of Management and Entrepreneurship Theory and Practice. Before joining USC, Elissa was on the faculties of Loyola Marymount University and Baruch College. Elissa has received national and university awards for excellence in research and teaching. Early in her career, Dr. Grossman worked in brand and marketing management for companies including Procter & Gamble, Sun Microsystems, and LiveCapital (a start-up acquired by Dun & Bradstreet).
NEWS + EVENTS
NEWS + EVENTS
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![(left to right) Glenn Fox, Scott Goldberg, Chloe Nicole Cruz, and Ellen Chen at DEMO 2024]()
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![Lloyd Greif and Amy Liu pose with the Alumni Entrepreneur of the Year award]()
2024 Athena Summit Celebrates Unstoppable Women
The Athena Women’s Entrepreneurship Summit drew attention to challenges in sports, venture capital, and artificial intelligence.
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![Color photograph of the Athena 2023 audience.]()
Recap: ATHENA 2023
USC Marshall has championed entrepreneurial women for years.
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![50 Years of Entrepreneurship at USC]()
50 Years of Entrepreneurship at USC
The Lloyd Greif Center for Entrepreneurial Studies celebrates its 50th anniversary; it was the first integrated entrepreneurship program at a business school back in 1972.
COURSES
COURSES