University of Southern California

Spring 2015 Marketing Seminar Series

Seminars (Fridays)

**Seminars are from 9:30 a.m. - 11:00 a.m. unless otherwise specified

Seminar Schedule
Friday, 01/23/15 Mike Ahearne
Univ. of Houston
Managing the Sales Force During a Period of Disruptive Organizational Change: Two Longitudinal Studies ACC 303 Professor Gary Frazier
Friday, 01/30/15 Peter McGraw
Univ. of Colorado Boulder
Humorous Complaining ACC 303 Professor Joseph Nunes
  Friday, 02/13/15 Kenneth Wilbur
Univ. of California, San Diego
Advertising & Brand Perceptions ACC 303 Professor Siddarth S.
  Friday, 02/20/15 Katherine White
Sauder School of Business
I Shared What You Did Last Summer: Indirect Impression Management and Subsequent Prosocial Behaviors ACC 303 Professor Lisa Cavanaugh
  Friday, 03/06/15 Song Yao
Kellogg, Northwestern Univ..
Channel Search and Welfare Implications of Commercial Breaks ACC 303 Professor Dina Mayzin
  Friday, 03/13/15 Scott Shriver
Columbia Business School
Structural Analysis of Multi-Channel Demand ACC 303 Professor Anthony Dukes

If you have questions or comments, please contact the following faculty member: Professor Gulden Ulkumen or Ruth Joya Administrative Assistant. You may also contact the main Marketing Department office at (213) 740-5033.