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Sports Business Institute

The University of Southern California and the Marshall School of Business announced the formation of the Sports Business Institute in October, 2005

The Sports Business Institute is dedicated to understanding and furthering the rapidly growing sports business industry on a global basis, and does so by leveraging extraordinary academic and professional experiences.

The Sports Business Institute’s mission is to serve as both a source and resource for industry participants and stakeholders and, in the process, enable them to address and resolve industry challenges.

Led by Executive Director David M. Carter, the Institute boasts an impressive array of advisory board members who will continue to guide the Institute and its offerings.