University of Southern California

Faculty in the News

12/3/10 American Public Radio's Marketplace

Associate Professor Priester says people often jump on these deals simply because they're, well, deals.

12/2/10 Digiday

Marketing Professor Choong Whan Park found that consumers feel so connected to brands that they can suffer pangs of anxiety if forced to buy a competitor’s product.

12/1/10 San Diego Union Tribune

David Carter, Executive Director of Marshall’s Sports Business Institute, commented about the prospect of bringing an NFL team, specifically the San Diego Chargers, to Los Angeles.

11/26/10 Forbes

Forbes cited research co-authored by Professor of Management and Organization Nandini Rajagopalan on why companies that have done nothing wrong are sometimes punished for others’ misbehavior, especially when it involves environmental issues.

11/22/10 Fox San Diego

Vice Dean for Research and Strategy and Professor of Business Administration and Marketing Deborah MacInnis talked about how customers respond to the tempo of a store's music.

11/18/10 Los Angeles Times
Finance and Business Economics Professor Ayse Imrohoroglu wrote an op-ed for the Los Angeles Times, entitled "Uncertainty is Killing Confidence."
11/2/10 Fast Company

The Economic Times (India) also featured Professor Bennis as" the founder of the Leadership Institute at [USC] and a permanent fixture on various 'Thinkers' lists."

1/5/10 The Huffington Post

On Becoming A Leader by Professor Bennis was cited in a Huffington Post article about sustainability.