University of Southern California

Marshall in the Media

2/21/13 The Oregonian
The Oregonian quoted David Carter of the USC Marshall School about athlete scandals and the impact they have on endorsement deals.
2/15/13 The New York Times
The New York Times quoted David Carter of the USC Marshall School about the Livestrong foundation’s relationships with its marketing partners.
2/13/13 Business Insider
Business Insider ran a column by Ira Kalb of the USC Marshall School about the financial value to Hollywood studios and actors of winning an Oscar.
2/13/13 USA Today
USA Today quoted Gordon Phillips of the USC Marshall School about borrowing rates.
2/13/13 Los Angeles
Los Angeles quoted S. Mark Young of the USC Marshall School about movie theaters’ persistence in an age of digital media.
2/12/13 Fortune
Fortune ran an op-ed by Gerard Tellis of the USC Marshall School about the "curse" of Apple.
2/11/13 KPCC-FM
KPCC-FM interviewed C. Kerry Fields of the USC Marshall School about the potential effects of a strike at the Ports of Los Angeles and Long Beach.
2/11/13 Forbes
Forbes quoted Adlai Wertman of the USC Marshall School about when it’s time to make a career change.
2/4/13 Bloomberg Businessweek
Warren Bennis explains how mentoring works best. The relationship should be more than just a path to a job.