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Faculty in the News
7/18/12 • Asian News InternationalAsian News International featured a study by B. Kyu Kim and colleagues on how spatial distance can influence consumer behavior. The study found that people's judgment of time is influenced by that of spatial distance; if they think two distances are farther away, they will think it takes longer to get there. This can make consumers impatient and result in them pursuing instant gratification. "We do not realize how susceptible our judgment of time is to seemingly irrelevant factors like spatial distance," Kim wrote. ScienceDaily, Psychology Today, and the Daily Mail featured the research.
7/18/12 • American Public MediaAmerican Public Media's "Marketplace" quoted Richard Green about the housing market’s recovery.
7/18/12 • USA TodayUSA Today quoted David Carter about pro basketball player Jeremy Lin's move from New York to Houston
7/16/12 • Business InsiderBusiness Insider ran a column by Kalb about a loss of trust in U.S. banking companies following the financial crisis.
7/14/12 • The Plain DealerThe Plain Dealer quoted Carter about sports leagues wanting to avoid going dormant in order to maintain fan interest.
7/12/12 • ForbesForbes ran a column by Baizhu Chen about the Chinese "tariff wall." Chen wrote that tariffs on car imports to China drive up the price of automobiles considerably, even though Chinese households aren't wealthier than American households.
7/12/12 • Business InsiderBusiness Insider ran a column by Ira Kalb of the USC Marshall School about Microsoft "declaring war" on Apple. The declaration, made to the press by Microsoft CEO Steve Ballmer, has little effect on Apple's 63 percent market share of the tablet shipment market, Kalb wrote. "Steve Ballmer declaring war on Apple is one thing," Kalb added. "Fighting the war and winning is another."
7/12/12 • The OregonianThe Oregonian quoted David Carter about Nike's response to troubled athletes involved in endorsement deals.
7/11/12 • Financial Times (U.K.)Financial Times (U.K.) quoted Dave Logan on the Olympics and have learned about planning from event manager. - RSS
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