Seminars and Conferences

Fall 2018 Marketing Seminar Series

Seminars (Fridays)

Friday seminars are from 9:30am – 11:00am unless otherwise specified

Seminar Schedule

Day Guest Paper Room Host

Friday,
9/7/18
10:30am 12:00PM

Noah Castelo
Columbia

Blurring the line between human and machine: Marketing human-like machines and machine-like humans

ACC 310

Prof. Kristin Diehl

Friday,
9/14/18

Maria Rodas
UMn

Paradox Brands: Can Brands with Contradictory Meanings be More Appealing to Consumers?

ACC 310

Prof. Joe Nunes

Thursday,
9/20/18
2:00-3:30PM

Kalinda Ukanwa
UMd

 

Discrimination in Service

JFF 236

Prof. Shantanu Dutta

Friday
9/28/18

Melanie Brucks
Stanford

 

Idea Generation: Insights for Consumers and Firms

ACC 310

Prof. Valerie Folkes

Friday,
10/5/18

Clement Bellet
INSEAD

The McMansion Effect: Housing Size Inequality, House Satisfaction and Home Improvements in American Suburbs

ACC 310

Prof. Davide Proserpio

Friday,
10/19/18

Taly Reich
Yale

Made by Mistake: When Mistakes Increase Product Preference

ACC 310

Prof. Eva Buechel

Friday,
10/26/18

Shunyuan Zhang
CMU

Can Lower-Quality Images Lead to Greater Demand on Airbnb

ACC 310

Prof. Anthony Dukes

Friday,
11/2/18

Khaled Boughanmi
Columbia

Consumption and Design of Music Albums and Personalized Playlists

ACC 310

Prof. Dinesh Puranam

Friday,
11/9/18

Gus Cooney
Harvard

The Errors That Spoil Conversation & the Illusions That Make It Work

ACC 310

Prof. Linda Hagen

Friday,
11/16/18

Paramveer Dhillon
MIT

A Novel Neural Network Model for Customer-base Analysis

ACC 310

Prof. Max Wei

If you have questions or comments, please contact the following faculty member: Prof. Anthony Dukes or Doris Meunier Administrative Assistant. You may also contact the main Marketing Department office at (213) 740-5033.