Spring 2018 Marketing Seminar Series
Seminars (Fridays)
Friday seminars are from 9:30am – 11:00am unless otherwise specified
Seminar Schedule
| Friday, 1/19/18 |
Olivier Toubia Columbia |
The Summarization of Creative Content | ACC 310 | Prof. Dinesh Puranam |
| Friday, 1/26/18 |
Vibs Abhishek CMU |
Effect of Sponsored Listings on Online Marketplaces:The Role of Information Asymmetry | ACC 310 | Prof. Anthony Dukes & Tianshu Sun |
| Friday, 2/2/18 |
Oded Netzer Columbia |
When Words Sweat: Identifying Signals for Loan Default in the Text of Loan Applications | ACC 310 | Prof. Gil Appel |
| Wednesday, 2/7/18 3:30-5:00pm |
George Loewenstein CMU |
Thanking, Apologizing, Bragging and Blaming | JFF 233 | Prof. Joe Nunes |
| Monday, 3/5/18 |
Federico Rossano |
Preschoolers’ Understanding of the Role of Communication and Cooperation in Establishing Property Rights
|
BRI 5 | Prof. Joe Nunes |
| Friday, 3/9/18 |
Dereck Rucker Northwestern |
Emotionality in Language: Measurement, Theory Development, and Findings | ACC 310 | Prof. Stephanie Tully |
| Friday, 4/13/18 |
Norris Bruce UTD |
Communicating Brands in Television Advertising | ACC 310 | Prof. Sha Yang |
| Friday, 4/20/18 |
Meg Campbell U Colorado |
How Inferences of Harm to Other Consumers Influence Perceptions of Price (Un) Fairness | ACC 310 | Prof. Linda Hagen |
| Friday, 4/27/18 |
Carl Mela Duke |
Online Marketplace Advertising | ACC 310 | Prof. Botao Yang |
| Friday, 5/4/18 |
Barbara Kahn Penn |
FOMO: How the Fear of Missing Out Leads to Missing Out |
BRI 5 | Prof. Debbie MacInnis |
If you have questions or comments, please contact the following faculty member: Prof. Anthony Dukes or Doris Meunier Administrative Assistant. You may also contact the main Marketing Department office at (213) 740-5033.