University of Southern California

Marshall in the Media

1/11/15 NPR News

NPR News featured research by Joseph Nunes, Francesca Valsesia and a colleague on what elements of a song make it a pop hit. Pacific Standard covered the research, reporting that one of the most consistent traits is the repetitiveness of lyrics: For each additional repetition of a song's chorus, "a song’s likelihood of making it to Number One, as opposed to staying at the bottom of the Billboard chart, increases by 14.5

1/9/15 The New York Times

The New York Times featured Wendy Wood about the psychology of habits and how to turn New Year's resolutions into actions. "Habits are only good or bad to the extent they’re consistent or inconsistent with your goals," Wood said. They become bad habits when they "start interfering with other goals you have."

1/9/15 The Washington Post

The Washington Post quoted Nathanael Fast about ad campaigns using depictions of long dead celebrities.

1/8/15 CNBC

CNBC quoted David Kang about North Korean leader Kim Jong Un's hold on power.

1/8/15 The Huffington Post

The Huffington Post ran a column by Ira Kalb about the need for companies to continually innovate.

1/6/15 The Atlantic

The Atlantic's CityLab featured a study by Richard Green of and Jung Hyun Choi analyzing income inequality in major metro areas. They found that higher levels of inequality are linked with negative labor market conditions, better-educated populations and greater industrial specialization. Areas with unionization are associated with reduced income inequality.

1/6/15 The Star-Ledger

The Star-Ledger quoted David Carter about New Jersey Gov. Chris Christie's all-expenses paid trip to watch the Dallas Cowboys playoff game.

1/6/15 The Huffington Post

The Huffington Post ran a column by Ira Kalb on 10 steps to building more effective brands.

1/6/15 Los Angeles Times

Los Angeles Times quoted David Carter on how a new football stadium could impact the economy of Inglewood. KPCC-FM also quoted Carter.