University of Southern California

Marshall in the Media

7/18/12 The Huffington Post

The Huffington Post ran a column by Aris Protopapadakis suggesting that Germany needs to abandon its insistence on severe austerity in order for the European debt crisis to abate. “Given its recent history, [an inflation] rate of four or five percent would seem sustainable without causing economic havoc, while helping to restore competitive balance on the continent,” Protopapadakis wrote. “A little more inflation in Germany is in its self-interest.”

7/18/12 Asian News International

Asian News International featured a study by B. Kyu Kim and colleagues on how spatial distance can influence consumer behavior. The study found that people's judgment of time is influenced by that of spatial distance; if they think two distances are farther away, they will think it takes longer to get there. This can make consumers impatient and result in them pursuing instant gratification. "We do not realize how susceptible our judgment of time is to seemingly irrelevant factors like spatial distance," Kim wrote. ScienceDailyPsychology Today, and the Daily Mail featured the research.

7/18/12 American Public Media

American Public Media's "Marketplace" quoted Richard Green about the housing market’s recovery.

7/18/12 USA Today

USA Today quoted David Carter about pro basketball player Jeremy Lin's move from New York to Houston

7/16/12 Business Insider

Business Insider ran a column by Kalb about a loss of trust in U.S. banking companies following the financial crisis.

7/14/12 The Plain Dealer

The Plain Dealer quoted Carter about sports leagues wanting to avoid going dormant in order to maintain fan interest.

7/12/12 Forbes

Forbes ran a column by Baizhu Chen about the Chinese "tariff wall." Chen wrote that tariffs on car imports to China drive up the price of automobiles considerably, even though Chinese households aren't wealthier than American households.

7/12/12 Business Insider

Business Insider ran a column by Ira Kalb of the USC Marshall School about Microsoft "declaring war" on Apple. The declaration, made to the press by Microsoft CEO Steve Ballmer, has little effect on Apple's 63 percent market share of the tablet shipment market, Kalb wrote. "Steve Ballmer declaring war on Apple is one thing," Kalb added. "Fighting the war and winning is another."

7/12/12 The Oregonian

The Oregonian quoted David Carter about Nike's response to troubled athletes involved in endorsement deals.