University of Southern California

Marshall in the Media

2/13/14 CNBC
CNBC quoted Edward Lawler of the USC Marshall School about the time it took Microsoft to find a CEO that was not a founder.
2/12/14 CNN
CNN quoted David Carter of the USC Marshall School about baseball player Derek Jeter's endorsement deals.
2/9/14 Sacramento Bee
The Sacramento Bee interviewed Ira Kalb of the USC Marshall School about businesses marketing toward Chinese customers during the Lunar New Year.
1/31/14 San Jose Mercury News
San Jose Mercury News quoted David Carter of the USC Marshall School about the mass appeal of Olympic athlete Shaun White.
1/24/14 The Washington Post
The Washington Post quoted Edward Lawler of the USC Marshall School about IBM's CEO declining an annual bonus for herself and her staff.
1/24/14 The Wrap
The Wrap quoted David Carter of the USC Marshall School about the threat of terrorist actions at the Sochi Winter Olympics.
1/17/14 Los Angeles Times
Why did so many employees of the disgraced money manager go along with the record-setting Ponzi scheme. Professor Scott Wiltermuth explains to the Los Angeles Times.
1/11/14 Bloomberg Businessweek
Bloomberg Businessweek quoted David Carter of the USC Marshall School about the impact of baseball player Alex Rodriguez' doping suspension. San Francisco Chronicle also quoted Carter.
1/10/14 Business Insider
Business Insider ran a column by Ira Kalb of the USC Marshall School about Gov. Chris Christie and controversy over the George Washington Bridge traffic lane closings.