University of Southern California

Fields of Green ( is a new online partnership between USA Today Sports Media Group and the SBI that provides daily content covering the business of sports.

This first of its kind partnership provides a groundbreaking online platform for industry analysis that was previously unavailable, and through Fields of Green, the SBI and USA TODAY Sports Media Group provide a global sports business hub for students, academics and industry executives.

Fields of Green aims to serve an audience spanning from sports industry professionals seeking the latest news and analysis, to the broad swath of sports consumers interested in the unique perspective this site will offer in an otherwise crowded sports media space.

As sports business continues to evolve, Fields of Green will provide analysis on the latest media trends, emerging technologies, new venues, sponsorship deals, marketing campaigns, and a multitude of other impactful industry issues.

Visit or learn more about the project.
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