University of Southern California

Op-Eds

Microsoft and Nokia: Marriage Made in Hell? by Gerard J. Tellis in Forbes Leadership Forum

Are You Cursed by Your Own Success? by Gerard J. Tellis inCNBC Bullish on Books

Pamper Your Mavericks, by Gerard J. Tellis, in FastCompany

Is the US Really Losing Its Innovative Edge? by Gerard J. Tellis in www.Forbes.com

Creating a Culture for Unrelenting Innovation, by Gerard J. Tellis in AMA M-World

Has Innovation Today Stalled? by Gerard J. Tellis, in Sales and Service Excellence

The Biggest Risk of All: Not Innovating, by Gerard J. Tellis, forthcoming in Risk Management

Q&A with Gerard Tellis, in US Daily Review

Market Research for Innovation, interview of Gerard J. Tellis in New York Enterprise Report

Is Apple Cursed? by Gerard J. Tellis, in CNN Money/Fortune.

Toyota’s Gamble on the Prius by Gerard J. Tellis in Financial Times

What does “Out-Innovate” the World Mean for the US? by Gerard J. Tellis in Xconomy

Is Unrelenting Innovation Possible? by Gerard J. Tellis in Management Issues.

The Real Loss Behind HP’s Acquisition of Autonomy. by Gerard J. Tellis in Fast Company

A Lesson for Detroit: Tata Nano, by Gerard J. Tellis in San Francisco Chronicle